Rocky Trail Entertainment has been successful in joining the world-leading ECO Certification by demonstrating best practice in sustainability and ecotourism.
By achieving Ecotourism Australia Nature Certification status our business joins fellow exemplary operators in terms of sustainability and provision of authentic, high-quality nature-based tourism experiences.
The ECO Certification logo means that with Rocky Trail you are guaranteed to be part of a genuine and authentic trail-based nature experience that looks after the environment. The ECO Certification program assures you that certified products are backed by a commitment to sustainable practices and provide high quality nature-based tourism experiences.
Comitted to sustainability
Tourism in natural areas that leaves minimal impact on the environment.
Rocky Trail Entertainment events are Ecotourism Certified
We’re so pleased that all Rocky Trail Entertainment events have been Ecotourism Certified in December 2022 in the Nature Tourism category. Our founders see this as a major milestone achievement for our business and one that the entire teams is thoroughly proud of. View our listing here.
The ECO Certification program is a world first and it has been developed to address the need to identify genuine nature and ecotourism operators.
A tick to continue the Rocky Trail journey
For us this certification is not a sign-off as such, but rather the continuation of our business journey to make a difference in our small realm of nature tourism and trail-based tourism activity.
Our goal is for more people all over Australia to have access to more beautiful trails – close to home and those that inspire them to travel and explore their country – so they can enjoy the trail-based activities that we get so much enjoyment out of and that we know have will connect people back with nature.Rocky Trail Core Beliefs
Our founders wholeheartedly believe that ultimately this connection to nature is becoming more and more important, as the pace of life gets faster and faster. We provide an escape from everyday life and access to nature not just for our athletes but for their extended families and friends.
Our team provides a positive event environment across our Superflow®, cross-country and Rocky Trail Academy schools events for racers and supporters to connect to a community of like-minded people.
We are particularly proud of our Rocky Trail Academy schools programme that get so many kids out onto the trails. It not only engage youth in healthy social and active recreation but brings a heightened appreciation of nature, the environment, self-reliance , self-learning and independence, all as part of riding a bike in the outdoors.
Our two event managers Jo and Bob passionately introduced the concept with Rocky Trail in 2019 and the owners state that they are so proud that their business had the resources to foster and fund the idea. We all share a vision of fostering grass roots development at a junior level and Rocky Trail has been able to help bring the Rocky Trail Academy to life.
Rocky Trail Entertainment respects and supports the pleasures of mountain biking and related self-reliant outdoor activities. As such we have been advocating that all of us have a big responsibility to protect and preserve the natural landscape for the enjoyment of future generations. We will ensure the environment is not impacted by the event with the full course ridden at the conclusion of racing to ensure all markings and litter are collected. All Rocky Trail events are held at already established, State- or Council-approved Mountain Bike trails.
Both passionate mountain bikers, Juliane and Martin want to utilise the network they have generated to increase environmental awareness and sustainability. A big community of riders and Rocky Trail racers nowadays feel connected through the memorable experiences Rocky Trail Entertainment create for them at their events. The team enjoys promoting this healthy lifestyle and the company keeps evolving with this community of riders, supporters and crew.
What is important to us
Rocky Trail Entertainment has a strict philosophy of leaving a race venue the way we found it. We thank our wonderful crew and the community of racers for their support in living and breathing it with us.
This includes such items as:
- Doing sweeps of the race track to ensure no rubbish has been left behind
- Race attendees are asked to use the bins provided and to take all of their gear and equipment with them when they leave at the end of the event.
- Use of re-usable signage (removed after each race and re-used).
- Move towards use of biodegradable marking tape.
- Working towards aligning waste management processes across all venues.
- Monitoring our carbon footprint.
- Weather impacts: Rocky Trail Entertainment maintains close monitoring of the weather forecast preceding all events. Races are postponed if there has been excessive rain meaning riders will likely erode and degrade cycling trails.
- Special environmental measures are incorporated into our daily operations and we are passionate about engaging with the various local communities where we host races, and ensuring our events have a positive impact on those communities.
- Rocky Trail Entertainment researches any cultural or heritage values within or nearby to the venues used for hosting races and proactively engages with local communities if there are any concerns that our activities may impact on those values.
What we ask of our Rocky Trail community:
When you attend our events, please take only memories, immerse yourself into nature, enjoy spending time with like-minded people on ‘rocky trails’ and please, leave only footprints and tyre marks on the sanctioned trails and in the event perimeter marked out, if you’re a racer.
We would like to encourage you to follow some simple tips to ‘tread softly’ when visiting the bush and minimise damage to the natural environment. These guidelines are laid out in our Sustainability Policy and will be communicated and encouraged via Rider Briefings and at the events.
Rocky Trail Entertainment continuously and enthusiastically seeks ways to support the environmental performance in all areas of our operations by working with suppliers, clients, partners, customers and the community. As far as possible we choose suppliers with a similar ethos and passion for the environment.
Rocky Trail Entertainment understands the importance that our product offering is accessible to people of all abilities. The nature of the competitive activities that Rocky Trail Entertainment provides on off-road trails, will be limited for people with a disability. However, we want to be as accommodating for staff and guests of all abilities fosters diversity and acceptance, which resonates through to employee and customer satisfaction.
About: Ecotourism Australia
Ecotourism Australia (EA) is a non-government, not-for-profit organisation, established in 1991, that promotes and supports the ecotourism industry in Australia through building capacity and actively promoting sustainable tourism operations and systems. Their ECO Certification was the world’s first national ecotourism certification program. Ecotourism Australia is acknowledged globally for our industry standards and recognised by the Global Sustainable Tourism Council (GSTC). We are recognised as a credible, national peak body for sustainable and nature-based tourism.
The ECO Certification program certifies tourism products (tours, accommodations, attractions) with a primary focus on nature. It assures travellers that certified products are backed by a strong, well managed commitment to sustainable practices and provides high-quality nature-based tourism experiences.
Rocky Trail is excited to join and play an active role in the family of Ecotourism Australia-certified operators who are committed to sustainable practices like us. The annual review of our business processes will fuel our passion for innovation and excellence in the events industry.
If you have any questions regarding our Ecotourism Certification, please contact Juliane Wisata via firstname.lastname@example.org
Rocky Trail acknowledges the Traditional Owners of the land on which we live and work. We pay respect to their Elders – past, present and future.